Expanding sustainable orientation Advertising materials such as pens, t-shirts, and fabric bags are marketing classics. They are important advertising media for every company. They are often small items for short-term use, such as writing pads. This is precisely why Gira places importance on meeting the requirements of sustainable conduct in this area, too, and continues to increase its focus on sustainable advertising materials. The Gira advertising shop is mainly available to field service staff but also internal departments with a corresponding budget. Electricians and wholesalers have also been able to use the shop for several years. As a result, the number of products sold via these platforms has increased even further.